PRIVACY POLICY

Introduction
Cheshire Wrapping LTD ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, contact us, or use our services.
Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access our website or use our services.
Information We Collect
Personal Data
We may collect personal information that you voluntarily provide to us when you:

• Request a quote or consultation

• Fill out contact forms or enquiry forms

• Schedule a site visit or project consultation

• Engage with our commercial wrapping services

• Sign up for our newsletter or marketing emails

• Communicate with us via phone, email, or post

This information may include:

• Name

• Email address

• Phone number

• Company name

• Job title

• Business address

• Project details and specifications

• Any other information you choose to provide

Automatically Collected Information
When you visit our website, we may automatically collect certain information about your device, including:

• IP address

• Browser type and version

• Time zone setting

• Operating system

• Pages visited and time spent on pages

• Referring website addresses

Cookies and Tracking Technologies
We use cookies and similar tracking technologies to track activity on our website and hold certain information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent.
How We Use Your Information
We use the information we collect to:

• Respond to your enquiries and provide customer support

• Prepare quotes and project proposals

• Schedule site visits and consultations

• Deliver our commercial wrapping services

• Send you marketing communications (with your consent)

• Improve our website and services

• Analyse website usage and trends

• Maintain business records and project documentation

• Detect and prevent fraud or security issues

• Comply with legal obligations

How We Share Your Information
We do not sell, trade, or rent your personal information to third parties.
We may share your information with:

• Service Providers: Third-party companies that help us operate our business (e.g., email marketing platforms, CRM systems, analytics providers, payment processors)

• Subcontractors: Approved installation teams who may need access to project information to complete your work

• Legal Requirements: If required by law or to protect our rights, property, or safety

• Business Transfers: In connection with any merger, sale of company assets, or acquisition

All third-party service providers are required to keep your information confidential and secure.
Third-Party Services
Our website may contain links to third-party websites or services that are not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.
We may use the following third-party services:

• Google Analytics (for website analytics)

• Email marketing platforms (e.g., Mailchimp)

• CRM systems (e.g., HubSpot, Salesforce)

• Social media platforms (Facebook, LinkedIn, Instagram)

Data Retention
We will retain your personal information only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. This typically includes:

• Active customer records: Duration of business relationship plus 7 years

• Quote requests: 2 years from last contact

• Marketing contacts: Until you unsubscribe or request deletion

Your Data Protection Rights (GDPR)
If you are a resident of the European Economic Area (EEA) or UK, you have certain data protection rights:

• Right to Access: Request copies of your personal data

• Right to Rectification: Request correction of inaccurate data

• Right to Erasure: Request deletion of your personal data

• Right to Restrict Processing: Request restriction of processing your data

• Right to Data Portability: Request transfer of your data

• Right to Object: Object to our processing of your data

• Right to Withdraw Consent: Withdraw consent at any time

To exercise any of these rights, please contact us at 07721 058369 or by post at our address below.
Children's Privacy
Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children under 18. If you become aware that a child has provided us with personal data, please contact us.
Security
We use administrative, technical, and physical security measures to protect your personal information. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
Security measures include:

• Encrypted data transmission (SSL/TLS)

• Secure storage of physical and digital records

• Access controls limiting data access to authorized personnel only

• Regular security reviews and updates

Marketing Communications
With your consent, we may send you marketing emails about our services, promotions, and updates. You can opt out of receiving marketing emails at any time by:

• Clicking the "unsubscribe" link in any email

• Contacting us directly at 07721 058369

Please note that even if you opt out of marketing emails, we may still send you service-related communications regarding your projects or account.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.
We encourage you to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us:
Cheshire Wrapping LTD
Address: 46a West Road
Phone: 07721 058369
Email: info@cheshirewrappingltd.com
For data protection enquiries, you can also contact us at the above details.
Complaints
If you are not satisfied with our response to your privacy concerns, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):
Information Commissioner's Office
Website: https://ico.org.uk
Helpline: 0303 123 1113
Cookie Policy (Optional Addendum)
What Are Cookies?
Cookies are small text files placed on your device to collect standard internet log information and visitor behaviour information.
Types of Cookies We Use:

• Necessary Cookies: Required for the website to function properly

• Analytics Cookies: Help us understand how visitors interact with our website (e.g., Google Analytics)

• Marketing Cookies: Track visitors across websites to display relevant advertisements

Managing Cookies:
You can set your browser to refuse cookies or delete cookies. However, this may affect your ability to use certain features of our website.
To manage cookies:

• Chrome: Settings > Privacy and Security > Cookies

• Firefox: Settings > Privacy & Security > Cookies

• Safari: Preferences > Privacy > Cookies

• Edge: Settings > Cookies and site permissions

Legal Basis for Processing (GDPR)
We process your personal data under the following legal bases:

• Consent: When you have given clear consent for us to process your data for specific purposes

• Contract: When processing is necessary for a contract we have with you

• Legal Obligation: When we must process your data to comply with the law

• Legitimate Interests: When processing is in our legitimate business interests (and your rights don't override these interests)